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Product Design

TIFFANY & CO.

THE COCKTAIL WATCH

BACKGROUND

Tiffany wished to renew its high-end timepieces portfolio. this after Paloma Picasso designed the latest watch for the brand, 23 years ago.

 

The Tiffany mark is a new wristwatch collection of superlative character, integrity, and peerless design. 

 

Tiffany’s watch manufacturing standards are legendary. Pedigree Swiss mechanical and craftsmanship are exclusively used. The architecture is noble, unmistakably influenced by the 19t-/century Tiffany pocket watch design.

 

The Tiffany mark collection presents seven movements, including a mechanical Tourbillon, two nobles shapes, classic round and truncated, 3 metals, steel, gold 18K, and platinum 950/1000, in two sizes, men and women.

SOLUTION

The baguette watch is a tribute to the 18th-century delicate jewelry pieces that were also given time. Diamonds framed on its bezel or full pave diamond, the pieces are most comfortable with cocktails parties.

CLIENT

Tiffany & Co. New York City, USA

CONTRIBUTIONS

Product design

Concept inception and development,

2D/3D sketching

3D modeling

Manufacturing management 

Graphic design

Animation

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